Choose one public corporation in an industry with which you are familiar.   (Note: you will use this same corporation in every assignment throughout the course)Use any or all of the following resources to conduct research on the corporation:
The corporation’s website.
Public filings from the Securities and Exchange Commission’s Filings & Forms page.
Strayer University’s online databases.
The Nexis Uni database.
Other miscellaneous sources. (The corporation’s annual report will often provide insights that other resources may not include.)
(Note: It is expected that you will also use your course textbook to complete the assignment.)
Instructions:
Refer to the following documents for this assignment:
Assignment Formatting and Tips [PDF]
The attached template is REQUIRED for the first assignment. Refer back to it if needed as guidance for later assignments).
Write a 4-6 page academic research paper in which you include the following:*   Note: The title page and source list are in addition to the 4-6 page requirement
Assess how globalization and technology changes have impacted the corporation you researched. Support your assessment with specific evidence.
Apply the industrial organization model and the resource-based model to determine how your corporation could earn above-average returns. Support your response with specific evidence.
Assess how the vision statement and mission statement of the corporation influences its overall success. Support your assessment with specific evidence.
Evaluate how each category of stakeholder impacts the overall success of the corporation. Support your response with specific evidence.
Use three or more quality sources, including your textbook, to support your writing. Choose sources that are credible, relevant, and appropriate. Cite each source listed on your source page at least one time within your assignment. (Note: Wikipedia and similar websites do not qualify as academic resources)

For help with research, writing, and citation, access the library or review library guides.

Produce writing that is clear and well organized and applies appropriate Strayer Writing Standards (SWS) style. Writing contains accurate grammar, mechanics, and spelling.
  
Week 3 – Strategic Management and Strategic  Competitiveness Assignment
Student’s Full Name
Strayer University
BUS499 Business Administration Capstone
Professor’s Name
Date
Template Instructions (delete this page before submitting)
This template is provided to help you meet the assignment requirements. This page should NOT be submitted with your assignment, as it is not part of an academically written paper. Note the “Clarity, writing mechanics, and formatting requirements” section of the grading rubric.
HOW TO USE THIS TEMPLATE
· Read the explanations provided in the template for each section of your paper. 
o The explanations are in blue font on the pages that follow.
o You should have already read the assignment instructions in Blackboard.
· Type your response to each assignment requirement within the designated sections. 
o Each assignment requirement is identified using a section heading that is in bold and black font.
o DO NOT add extra spaces between sections.
o DO NOT change the margins.
· You are required to have a heading for each section in your paper. 
o The required headings have been provided for you (in bold and black font).
o DO NOT delete, alter, or add anything to the section headings.
o DO NOT type the assignment instructions into the sections.
· After typing your responses, change the font color from blue to black and ensure your content is not in bold.
o Be sure to change the font color from blue to black on the title page after typing your name, professor’s name, and date.
· Everything in blue font on the following pages should be deleted and replaced with your responses in black.
· DELETE this entire page before you submit your assignment to avoid losing points.
REMINDERs
· Include at least four (4) complete academically written pages that address the requirements. The title page, this instruction page, and the source page do not count.
· Use at least three (3) quality sources, one of which MUST be the course textbook.
TEMPLATE FOR ASSIGNMENT—–
Week 3 – Strategic Management and  Strategic Competitiveness Assignment
Write your introduction here. Include one (1) paragraph (not more than six [6] lines of text) that explains what your paper will discuss. Most of your introduction may be taken from the assignment instructions (in your own words). Read all assignment resources to understand what should be included in your paper. Review the assignment instructions in Blackboard, the grading rubric, and the recorded writing workshop to understand the requirements. Do not exceed six (6) lines of text in this introduction. There should be no direct quotes in this section. After reading these instructions, replace this blue text with your introduction and change the font color to black.
Globalization
Thoroughly assess how globalization has impacted the public corporation you researched. Provide a thoughtful and well-researched response. Consider, for example, how your chosen company has been involved in expanding globally and how it has been impacted by global competition and the global economy. Do not simply define the term “globalization.” If your company has locations in other countries, do not just state that your corporation has locations in other countries or simply list the countries where the company does business. You need to assess the impact globalization has had on your selected corporation. 
Your assessment should demonstrate that you have read, understand, and can apply the globalization concepts covered in the textbook and course resources. You must consider the various aspects of globalization discussed in the course and assess their impacts on your selected corporation. Do not write about globalization in general terms. Your assessment should be directly related to your selected corporation. Your writing here should thoroughly assess how globalization has impacted your chosen corporation. Do not Google “globalization.” You must demonstrate an understanding based on what is studied in this course and demonstrate an ability to apply the concepts in a real-world assessment of a corporation. Your textbook must be a source along with other credible sources that support the globalization concepts covered in this course. Read chapters 1-3 in the course textbook, as each chapter provides a solid background on Globalization that applies to this section. Review the Week 1 Readings under “Learn” in Blackboard for supporting content. Properly cite your sources and avoid the use of direct quotes. After reading these instructions, replace this blue text with your assessment and change the font color to black.
Technology
Thoroughly assess how technological changes have impacted the public corporation you researched. Provide a thoughtful and well-researched response. Consider, for example, how the company has been affected by cloud computing, social media, crowdfunding, program apps, email, texting, websites, mobile, automation, robotics, IoT (Internet of Things), AI (Artificial Intelligence), e-commerce, data, analytics, etc. Research how the company may have been impacted by diffusion and disruptive technologies, as explained in the textbook. Do not simply define the term “technology.” You must assess the impact changes in technology have had on your selected corporation. 
Your assessment should demonstrate that you have read, understand, and can apply the technology concepts covered in the textbook and course resources. You must consider the various aspects of technological changes discussed in the course and assess their impacts on your selected corporation. Do not write about technology in general terms. Your assessment should be directly related to your chosen public corporation. If your company is technologically advanced, do not simply list the various technologies they possess but rather assess how technological changes have impacted the corporation. You must display an understanding based on what is studied in this course and demonstrate an ability to apply the concepts in a real-world assessment of a corporation. Do not Google “technology.” Your writing here should thoroughly assess how technological changes have impacted your chosen corporation. 
Your textbook must be a source along with other credible sources that support the technology concepts covered in this course. You must display an understanding based on what is studied in this course. Read chapters 1-3 in the course textbook, as each chapter provides a solid background on Technology that applies to this section. Review the Week 1 Readings under “Learn” in Blackboard for supporting content. Cite your sources and avoid the use of direct quotes. After reading these instructions, replace this blue text with your assessment and change the font color to black. 
Industrial Organization Model
Thoroughly apply the industrial organization model to determine how your corporation could earn above-average returns (i.e., revenue). This model is based upon the corporation’s external environment, which is anything outside the corporation that can influence or impact its industry (macro)/operations (micro). Your application should walk through the components the model suggests are needed to earn above-average returns. Hint: see Figure 1.2 in the textbook. Do not Google “Industrial Organization Model” or simply provide a definition or write in general terms. Your writing here should apply the components of the model, as described in the course material, to your specific corporation, demonstrate your understanding of the concepts described in this course, and demonstrate your ability to apply those concepts to a real-world corporation. Read chapter 1, as it provides a solid background on this model. Review the Week 1 Readings under “Learn” in Blackboard for supporting content. Cite your sources and avoid the use of direct quotes. After reading these instructions, replace this blue text with your application and change the font color to black. 
Resource-Based Model
Thoroughly apply the resource-based model to determine how your corporation could earn above-average returns (i.e., revenue). Consider the corporation’s unique resources (corporate culture, land, location, equipment, brand, reputation, trademarks, patents, etc.) and capabilities (skills, experience, etc.) that set it apart from its competition. Your application should walk through the components the model suggests are needed to earn superior returns. Hint: See Figure 1.3 in the textbook. Do not Google “Resource-Based Model” or simply provide a definition or write in general terms. Your writing here should apply the components of the model, as described in the course material, to your specific corporation, demonstrate your understanding of the concepts described in this course, and demonstrate your ability to apply those concepts to a real-world corporation. Read chapter 1, as it provides a solid background on this model. Review the Week 1 Readings under “Learn” in Blackboard for supporting content. Cite your sources and avoid the use of direct quotes. After reading these instructions, replace this blue text with your application and change the font color to black.
Vision
Thoroughly assess how the vision statement of the corporation influences its overall success. Include the actual vision statement for your chosen company (be sure to quote and cite your source). Consider the key concepts discussed in chapter 1 regarding vision in your assessment of your selected corporation’s vision statement. Do not simply provide a definition of “vision” or make general statements. Do not simply copy and paste the vision statement. In addition to the actual vision statement for your corporation, your writing must demonstrate that you understand the concept of vision, as discussed in this course, and assess the impact your corporation’s vision statement has on its overall success. You must consider the various aspects of vision statements discussed in the course and assess their implications on your selected corporation. The assessment is critical to this assignment requirement. Without an assessment, you will not meet the assignment requirements. Read chapter 1, as it provides a solid background on vision. Review the Week 1 Readings under “Learn” in Blackboard for supporting content. Cite your sources. After reading these instructions, replace this blue text with your assessment and change the font color to black. 
Mission
Thoroughly assess how the mission statement of the corporation influences its overall success. Include the actual mission statement for your chosen company (be sure to quote and cite your source). Consider the key concepts discussed in chapter 1 regarding “mission” in your assessment of your selected corporation’s mission statement. Do not simply provide a definition of “mission” or make general statements. Do not simply copy and paste the mission statement. In addition to the actual mission statement of your selected corporation, your writing must demonstrate that you understand the concept of mission, as discussed in this course, and assess the impact your corporation’s mission statement has on its overall success. You must consider the various aspects of mission statements discussed in the course and assess their implications on your selected corporation. The assessment is critical to this assignment requirement. Without an assessment, you will not meet the assignment requirements. Read chapter 1, as it provides a solid background on missions. Review the Week 1 Readings under “Learn” in Blackboard for supporting content. Cite your sources. After reading these instructions, replace this blue text with your assessment and change the font color to black.
Stakeholders
Thoroughly evaluate how each category of stakeholder described in the textbook impacts the overall success of your selected corporation. Do not Google “stakeholders” or simply provide a definition or list of stakeholders. You must provide an evaluation demonstrating your understanding of each classification of stakeholders, as described in this course. Hint: See Figure 1.4. in the textbook. Do not write in general terms about stakeholders. Your evaluation must thoroughly and specifically describe how each classification of stakeholders impacts your selected corporation’s success. You must demonstrate your understanding of stakeholder classifications. You will not meet the assignment requirements without identifying and evaluating each stakeholder classification discussed in the course. Read chapter 1 for additional background on Stakeholders and the Classifications, as it provides a solid background that applies to this section. Review the Week 1 Readings under “Learn” in Blackboard for supporting content. Cite your sources and avoid the use of direct quotes. After reading these instructions, replace this blue text with your evaluation and change the font color to black.
  
Sources
1. Michael A. Hitt. 2020. Strategic Management: Concepts and Cases: Competitiveness and Globalization. 13th ed. Cengage Learning.
2. Author. Publication Date. Title. Page # (written as p. #). How to Find (e.g., web address)
3. Author. Publication Date. Title. Page # (written as p. #). How to Find (e.g., web address)
MUST USE FIRST SOURCE AS A SOURCE!